Case Studies
How different teams put SeamMagnet to work
Three common shapes of team, and how each one uses SeamMagnet day to day.
These are illustrative scenarios describing how SeamMagnet is designed to be used, built from the product’s actual features — not endorsements from specific named customers.
Replacing a shared spreadsheet with a real pipeline
The challenge
A small agency finding leads for local-service clients was running prospecting through Google Maps, a separate enrichment tool, and a spreadsheet the whole team edited by hand — duplicate rows and stale contact info were routine.
The outcome
The team works one shared pipeline instead of reconciling a spreadsheet, and every rep can see a lead’s full history — searches, enrichment, and outreach — before reaching out.
How they use SeamMagnet
- Search Google Maps and Apollo in one pass per territory, with results deduplicated automatically.
- Move leads through the pipeline (New → Contacted → Qualified → Proposal) with tags for which client each lead belongs to.
- Run a multi-step email and LinkedIn outreach sequence straight from the saved search.
Running outbound without a team behind you
The challenge
A one-person consultancy needed to find and track prospects without the overhead of a full sales stack — most tools in the category are priced and built for teams.
The outcome
Prospecting, enrichment, and follow-ups live in one place, sized and priced for a single person rather than a sales team.
How they use SeamMagnet
- Start on SeamMagnet's Starter plan: one seat, a monthly credit allowance, Google Maps and Apollo search included.
- Save searches as Smart Lists to revisit a territory without rebuilding the filter.
- Attach follow-up tasks directly to leads instead of a separate to-do list.
Running lead gen across clients without seats colliding
The challenge
An agency running lead generation for multiple clients at once needed to split work across a larger team, route new leads fairly, and give prospects an easy way to book time — without mixing up which lead belonged to which client.
The outcome
New leads get distributed automatically, each client’s pipeline stays clearly tagged, and qualified prospects can book a call without an extra email thread.
How they use SeamMagnet
- Tag leads by client and filter the shared pipeline per account.
- Turn on round-robin auto-assign so new leads rotate across the team instead of piling up for one person.
- Publish a booking page per rep so a qualified prospect can grab time directly, no back-and-forth email.
Find your own shape of lead gen
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